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Terms for subject Advertising containing | all forms
ChineseEnglish
日同一时段的累计收视人数horizontal cume
时区同时间播放的录制节目equivalent live time program
时段不同频次播出广告的媒体计划scatter plan
时段不同频次播出广告的媒体计划scatter buying
时段视听众特征minute-by-minute profile
版本在不同地区刊载split run
调幅与调频广播节目的播出non-duplication
类广告的分隔competitive separation
两则品牌同信息广告投放安排impact scheduling
书画刻印及业协会Society of Graphical and Allied Trades
公司插播广告格式合AAAA spot contract 4A
主办人cosponsor
日本通讯社Kyodo News Service
赞助co-sponsorship
赞助者cosponsor
内部internal sync
内部house sync
前后免播类产品广告product protection
前后免播类产品广告competitive separation
前后免播类产品广告commercial protection
印刷、包装及业研究协会Printing, Packaging and Allied Trades Research Association
取消合cancellation period
取消合cancellation date
contract rate
年度contract year
一客户两则不相关联的广告连播piggyback unit
一客户的广告连播piggyback
一时段的关联节目安排stacking
一时段的关联节目安排blocking
一时段的关联节目安排block programming
一社会阶层的群体status groups
上符号ditto
业广告trade advertising
业折扣trade allowance
业折扣functional discount
义语反复法tautology
价格不同商品组合销售mix-and-match sale
地域多台播放multistation lineup
屏幕两画面half-lap
意为高价广告出让预定时间的低折扣价preemptible rate
时收到两种及以上当月期刊的住户household combinations of magazines
in synchronization
步剪辑both edit
步发生器sync generator
步收音sync sound
步通讯卫星domestic satellite
类产品parity product
网域电台、电视台full network
色浓淡双色套印法duotone
质化市场homogeneous market
唇、语in synchronization
唇音lip synchronization
团体认group identification
国际书商协会共International Community of Booksellers' Associations
在多家电台电视台期播放的广告barter spot
声像synchronous
声像不out of sync
声音sync sound
external sync
大小不的铅字wrong font
广播电视时播出simulcast
强制gen-lock
彩色步信号color burst
总括合master contract
户外广告牌不时段展示spread posting date
文化认cultural identity
每周一时间播放同一或同类节目strip programming
演员一再演出类角色typecast
现场期声sound bite
电话时访问法telephone coincidental survey
种族认ethnic identity
系列类节目block
homophily
连续数日一时间同台的同一广告播出horizontal saturation
连续数日时段同台的广告播出horizontal buy
音像步录制direct recording