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Terms for subject Advertising containing | all forms
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传播效impact
光影效lighting effect
动画效animation effects
声响效effects
展览效exhibition effect chart
带特种照明、动漫或立体效的手绘广告牌semi-spectacular
广告效impact (effectiveness)
广告效efficiency
广告效effectiveness
广告效advertising impact
广告效ad effect
广告效降低wear out
延伸效carry-over effect
按广告效付费payment by results
层级理论hierarchy-of-effect theory
文案效测试copy test
文案效测试copy research
显示印刷效的轮廓图type mechanical
最能达到预期效的时机psychological moment
有特种照明、动漫或立体效的手绘广告牌embellished painted
冻、比尔・考斯比和孩子们、扬罗比凯广告公司、1975Jell-O, Bill Cosby with Kids (Young & Rubicam, Jell-O)
酒公司、"弗兰克和埃德"、赖利广告公司、1985Bartles & Jaymes, "Frank and Ed" (Hal Riney & Partners; Bartles & Jaymes)
源头效source effect
照明效lighting effect
特技效special effects cinematography
电子口声效装置Sonovox
立体效stereophonic
红苹国际广告节Red Apple Int'l Advertising Festival
电脑、"1984", Chiat/Day 广告公司、1984Apple Computer, "1984" (Chiat/Day)
视觉效effects
视觉效工作室optical house
贺曼卡片、"如你真的在乎、就寄最好的贺卡"、博达大桥广告公司、20世纪30年代Hallmark, "When you care enough to send the very best" (FCB)
销售效测试sales effectiveness test
音响效发生器effects generator