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Terms for subject Advertising containing | all forms
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三点布光three-point lighting
主持人广告presenter commercial
亏本定价leader pricing
产品形product form
产品样product form
仓储商店warehouse store
代言广告presenter commercial
以贷抵款交换广告barter
上用的短曲fanfare
价值观念与生活方values and lifestyle
价值观念与生活方研究values and lifestyle research
任务推销员missionary salesperson
任务推销员missionary salesman
任务销售missionary selling
企业形象正文institutional copy
伏击营销ambush marketing
传播模communication model
信息商业广告infomercial
光圈模控制iris mode control
公司插播广告格合同AAAA spot contract 4A
cold type
分权经营体制decentralized system
刊播广告的正确认confirmation
PAL 制phase alternating line
standard
phase alternating line PAL PAL
format
劝服推销soft sell
单栏格single-column format
参与广告involvement advertising
双峰分布bimodal distribution
双栏格dual-column format
受访者以脸谱表情作答的评级方smiley rating
变焦模控制zoom model control
叙述文案narrative copy
叠层terrace
支架desk stand
各样搭配assortment
名片小广告business card advertisement
启发标题provocative headline
启发模式heuristic model
吹捧广告puffing advertising
命令标题command headline
商业模business model
固有市场改变购买模internal movement
图形互换格graphic interchange format
图钉设计pushpin design style
广播电视的地毯覆盖blanket coverage
地毯调查sweeps
垂直渗透vertical saturation
堆头陈列mass display
堆头陈列island display
填充广告filler advertisement
声音文件压缩格MPEG
品牌法multi-tier branding
大制large-format
头戴耳机headphones
契约垂直行销系统contractual vertical marketing system
契约进入模式contractual entry mode
套路写作formula writing
存有的版stock format
孤立广告isolated
学习反应模learning response model
宏观销售模macrosales model
家乐氏西爆米花、"咬一口、咔嚓脆"、李奥贝纳广告公司、20世纪40年代Kellogg's Rice Krispies, "Snap! Crackle! and Pop!" (Leo Burnett Co.)
对抗广告counter advertising
小制small format
小型旋转印刷机multigraph
小型盒mini-cassette
屏幕格map
抽样法cluster sampling
市场模market pattern
裱贴dry mount
平板扫描仪flatbed scanner
商标名平面剪辑台Kem
幻想广告fantasy commercial
广告电视节目commercial program
广告模advertising model
广告歌广告musical commercial
广告设计样书stylebook of advertisement-design
广播格radio format
开放定价法open-end pricing
开放计划open-end program
开放转录open-end transcription
开放问题open-ended question
开放问题open-end question
异议广告counter advertising
弗来兹模Flesch formula
弹出广告视窗pop-ups
formalization
悬念广告攻势teaser campaign
悬挂缩进hanging indentation
悬挂话筒hanging microphone
悬疑预告广告活动teaser campaign
悬疑预告广告活动teaser
情绪广告mood commercial
情绪延续节目编排mood programming
戏剧讯息drama message
手提laptop
扩张招牌广告expanding ad
折叠印刷品folder
折页印刷广告gatefold
报道广告advertorial
战略pull strategy
推销策略promotional pull strategy
招贴格式picture window layout
招贴格式poster-style format
招贴格式Ayer No.1
持续排期continuous schedule
按原版排版follow style
按钮广告buttons
获取最大可能利润的挤牙膏营销战略milking strategy
捆绑tie-in
捆绑广告tie-in advertisement
捆绑广告tie-in
掠夺定价法predatory pricing
广告push advertising
战略push strategy
推销战略promotional push strategy
推拉pull and push
推拉分销策略push-or-pull distribution strategy
提问广告quiz advertising
插入装订bind-ins
摇滚乐形rock format
收看模viewing pattern
数字盒录音带digital videocassette
方框图片布局picture window layout
日记调查法diary
杂志广播、电视节目magazine format
杂志广播、电视节目magazine concept
杂志报纸增刊magazine supplement
栅栏flighting
栅栏排期pulsing schedule
栅栏排期flighting schedule
标准模standard play
C 格C format
信件fill-in letter
塔心理学Gestalt psychology
preprinted form
转换剪辑interformat editing
交易ladder deal
化观念stereotype
model bank
横切设计cross-sectional design
横向打印格landscape
横向格landscape format
歌曲广告song mode advertising
歌谣jingle
报告前的收视率公布advance ratings
新产品推出roll-out
调查formal research
水平轮播不同日期同一时间同台的同一广告播出horizontal rotation
沉积广告排期laydown
折页French fold
波浪排期wave scheduling
浸泡广告immersive advertising
游击营销guerrilla marketing
湿印刷wet printing
源程source program
滴流广告投放drip campaign
滴流广告投放drip
publication set
publication-set
form
composition-set type
限制makeup restriction
版面样stylesheet
猎枪话筒shotgun microphone
生活方细分lifestyle segmentation
生活片段广告slice-of-life
用户生活方lifestyle technique
电影照明film-style lighting
疑问标题question headline
病毒营销viral marketing
直截了当straight announcement
直接推销正文straight-sell copy
直立upright
直邮广告的新奇格novelty format
磁带制tape format
移像正析像管image orthicon
移动拍摄dolly shot
滚筒印刷机vertical cylinder press
类比模simulation model
纵贯调查longitudinal survey
纽扣话筒lavaliere microphone
组合设计combo layout
结构访谈structured interview
编辑名单compiled list
网络推广network promotion
网络营销network marketing
聚敛思维convergent thinking
脉冲投放pulsing
脉冲排期pulsing schedule
自上而下营销top-down marketing
自下而上营销bottom-up marketing
自偿赠品self-liquidator
自动弹启广告pop-up ad.
自取传单take-ones
自填问卷self-administrated questionnaire
自由访谈non-structured interview
自由联想访谈free-association interview
艾耶 1号poster-style format
艾耶1号格式picture window layout
艾耶1号格式Ayer No.1
节目广告program length commercial
节目形station format
节目编排形programming format
正文device copy
营运模business model
落地支架floor stand
被动记录器passive meter
西摄像车Western dolly
访问广告片interview commercial
证言广告testimonial advertising
诱饵推销法bait and switch
mode
象征互动论symbolic interactionism
起伏flighting
起伏媒介排期media flighting
起伏投放pulsing
起伏排期flighting schedule
起伏排期flight
路障排期roadblocking
跳出广告pop-up ad.
轮换户外广告rotating bulletin
轮转广告刊发rolling split
辐射销售radiation selling
连环漫画广告continuity strip
连续广告投放continuity
销售定向目标sales-target objective
长时间播放模long play
长颈鹿吊杆giraffe
闪烁广告blitz advertising
问答question-and-answer format
问题解决广告problem-solution advertising
间歇媒介排期media flighting
间歇排期blinking
防御广告战役defensive campaign
防御战略defender strategy
陈列分类广告display classified advertising
陈列广告display advertising
陈列广告space advertising
陈列广告display advertisement
隐藏字幕closed caption
集中广告投放burst campaign
集中广告部centralized advertising department
集中战略focus strategy
集中排期bursting
集团group system
集成直接营销integrated direct marketing
集成样integrated format
需求—满足目标need-satisfying objectives
非引导访问nondirective interview
非正调查informal research
音乐节目形musical format
顾客购物的时间频率模traffic pattern
饵诱宣传bait advertising
首映premiere
马拉松推销sellathon